Simplifying Analytics with Humblytics

Hey there! I’m Amir, co-founder of the Humblytics plugin, and I’m excited to share the story behind Humblytics as part of the Framer Plugins blog series.

What Does the Humblytics Plugin Do?

Humblytics is an easy-to-use website analytics and A/B split testing tool. It’s designed for marketers who want to track custom website events, optimize content performance, and boost conversions—without needing a complex setup.

Whether you want to measure scroll depth, session duration, form submissions, or perform A/B tests to compare content performance, Humblytics simplifies the entire process. It’s privacy-first, lightweight, and integrates seamlessly with Framer.

A Little About Me

I’m the co-founder of Humblytics and have always been passionate about building products that solve real problems. My journey started in web development, where I ran a digital agency. Over time, I grew tired of how frustrating it was to navigate tools like Google Analytics and Optimizely. This experience motivated me to create something more intuitive and accessible for marketers like me.

The Inspiration Behind Humblytics

The idea for Humblytics came from managing multiple client websites. Both our clients and we struggled with tracking meaningful metrics and running experiments efficiently. We kept asking, “How can we make this simpler?” That’s when Humblytics was born—to give users a clear and straightforward way to track data and run A/B tests.

Why We Built the Plugin

As avid Framer users, we saw an opportunity to extend Framer’s capabilities by integrating analytics directly into the design process. We wanted to make it as seamless as possible for Framer users to set up tracking and run experiments, so they could make data-driven decisions without jumping between multiple tools.

Overcoming Challenges

Building the Humblytics plugin wasn’t without its challenges. The biggest hurdle was ensuring a consistent user experience across both our web app and the Framer plugin. It required balancing functionality while keeping everything simple and intuitive. We also faced the challenge of maintaining smooth communication across time zones, which taught us the importance of clarity and collaboration in remote work.

I’m thrilled to be part of the Framer community, and I can’t wait to see what you’ll create with Humblytics.

Read more stories from other creators behind Framer plugins!